Inclus?o e defici?ncia: em busca das representa??es sociais na m?dia impressa em Natal/RN

• Main Author: Silva, Maria do Carmo Soares Costa
• Other Authors: CPF:02560801353
• Format: Others
• Language: Portuguese
• Published: Universidade Federal do Rio Grande do Norte 2014
• Subjects: Inclus?o; Defici?ncia; Representa??es Sociais; Comunica??o; M?dia Impressa; Inclusion; Disability; Social Representations; Communication; Print media; CNPQ::CIENCIAS SOCIAIS APLICADAS
• Online Access: http://repositorio.ufrn.br:8080/jspui/handle/123456789/14548

Made available in DSpace on 2014-12-17T14:36:45Z (GMT). No. of bitstreams: 1 MariaCSCS.pdf: 1239912 bytes, checksum: e9dadace97c6294129284d37e25aca2e (MD5) Previous issue date: 2007-07-13 === This thesis is the result of an extensive research on print media discourse on the inclusion of disabled people in society. Articles published in the newspapers Di?rio de Natal/O Poti and Tribuna do Norte from 1992 to 2002 have been analyzed. Beginning with the very same questions that moved Moscovici (1978) in his classic study La Psychalyse son image et son public , according to which the media play a predominant role in the formation and propagation of social representations as well as in the construction of human behaviors, we have chosen this mass media as our investigation field. Understanding the importance of the communication theory, we intend to associate it to the social representation theory, since communication, as an aspiration, relates to the fundamentals of all humanity (WOLTON, 2004, p. 56). Moreover, means of communication represent an important space for symbolic production and representational process, allowing the analysis of the circulating discourses on social inclusion and disability. Based on these questions, we have determined social representations present in print media on the subject to be our study object. This objective was elected due to the fact that the thematic of disability and inclusion is scarcely and sporadically found in journalistic speech. The research questions have been: which is the representation of disabled people s condition in print media? What changes have occurred during the analyzed period and which was the role played by print media in this process? The research corpus was composed of newspaper articles about various aspects concerning disability and of free word association by reporters. We have analysed: 1) graphical language promoted by the picture of the substances propagated in the period from 1992 a 2002; 2) free word association experiments carried out with reporters of both newspapers; and 3) texts published from 1996 to 1997 using the high-tech program ALCESTE (Contextual Lexical Analysis of a Set of Segments of Texts). The results revealed that the print media in Natal/RN refer to the topic in a discontinuous way, and depend on specific events to highlight disabled people s fight for their rights. Social inclusion is still a great challenge for these people in all levels. We believe that this incapacity to overcome all kinds of obstacles is established in a dialectic relation between society and the media: society remains silent (the manifestation of interest for the cause only attracts some people s or groups attention) and the media, which selects which information is to be broadcasted, gives no evidence to the issue. This representation may be noticed in the infrequency in which articles about the subject are published, as well as in the emphasis to sports, a more important issue for the media. An implication of this study is that a new perspective is opened for analysis and reflection: the Paralympics games as both an inclusive and a segregating social phenomenon. It would be beautiful to have all of us together! === Esta tese ? o resultado de uma exaustiva pesquisa sobre o discurso circulante veiculado na m?dia impressa no per?odo de 1992 a 2002 nos jornais Di?rio de Natal/ O Poti e Tribuna do Norte, sobre a inclus?o das pessoas com defici?ncia. A partir dos questionamentos que moveram Moscovici (1978) na sua cl?ssica obra La Psychalyse son image et son public de que a m?dia tem papel preponderante na forma??o e veicula??o das representa??es sociais e na edifica??o de condutas humanas, elegemos esse meio midi?tico como campo investigativo. Compreendendo a import?ncia da teoria da comunica??o, buscamos fazer sua articula??o com as representa??es sociais, uma vez que a comunica??o, como aspira??o, remete ao fundamento de toda a humanidade (WOLTON, 2004, p. 56), e ainda a comunica??o representa um espa?o importante de produ??o simb?lica e de processo representacional para an?lise dos discursos circulantes sobre inclus?o e defici?ncia. Baseada nestas quest?es, determinamos nosso objetivo de conhecer as representa??es sociais compartilhadas na m?dia impressa sobre o assunto. Este objetivo foi constru?do em face da tem?tica da defici?ncia e inclus?o ser um discurso jornal?stico escasso e espor?dico. As quest?es de pesquisa foram: qual a representa??o sobre a situa??o das pessoas com defici?ncia, no meio de comunica??o m?dia impressa? Que altera??es ocorreram no per?odo analisado e qual o papel da m?dia impressa neste processo? O corpus da pesquisa foi constitu?do de mat?rias jornal?sticas sobre a quest?o da defici?ncia, em seus v?rios aspectos e de associa??o livre de palavras com jornalistas. As an?lises foram: 1) a linguagem gr?fica proporcionada pelo quadro das mat?rias veiculadas no per?odo; 2) a associa??o livre de palavras aplicada com os jornalistas dos dois jornais; e 3) os textos dos anos de 1996 e 1997 pelo programa informatizado ALCESTE (An?lise Lexical Contextual de um Conjunto de Segmentos de Textos). Os resultados revelaram que a m?dia impressa de Natal/RN apresenta a quest?o de forma descont?nua e que depende de eventos espec?ficos para dar visibilidade ? luta das pessoas com defici?ncia em rela??o aos seus direitos. A inclus?o ? ainda um grande desafio para essas pessoas em todos os n?veis. Consideramos que a incapacidade de romper obst?culos de toda ordem e natureza se estabelece numa rela??o dial?tica entre a sociedade e a m?dia: a sociedade silencia (a manifesta??o de interesse pela causa s? atrai aten??o de algumas pessoas ou grupos) e a m?dia que intermedia as informa??es geradas nas pr?ticas dos acontecimentos sociais, n?o d? visibilidade ? quest?o. Essa representa??o revela-se na aus?ncia de regularidade de mat?rias alusivas ao assunto, bem como na alus?o preferencial ao esporte, uma dimens?o valorizada pelas m?dias. Uma implica??o desse estudo ? a abertura de uma nova vis?o para an?lise e reflex?o, qual seja: as paraolimp?adas enquanto fen?meno social de segrega??o e inclus?o. Belo seria estarmos juntos!