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Previous issue date: 2017-03-17 === Coordena??o de Aperfei?oamento de Pessoal de N?vel Superior (CAPES) === Esta pesquisa ? sobre o consumo de tatuagem de imagens de produtos da ind?stria
cultural na Praia da Pipa, Tibau do Sul, Rio Grande do Norte. Foi realizada uma an?lise
sobre o agenciamento de imagens de produtos da ind?stria cultural na constru??o de
narrativas pessoais e escritas no corpo em forma de tatuagens. Para isso, foram
constru?das uma metodologia etnogr?fica e uma pesquisa de campo que durou cinco
meses. Levamos em conta tamb?m a hist?ria de vida de tr?s moradores do lugar e a
observa??o emp?rica em um est?dio de tatuagem, entre os meses de julho e agosto de
2016. As reflex?es aqui apresentadas s?o fundamentadas, principalmente, nas obras de
Le Breton (2007), Luiz Braga (2011), Goffman (2012), Giddens (2003) e Lipovetsky
(2007), Sodr? (2013), Canevacci (2008) e Appadurai (2004). O objetivo ? aprofundar a
compreens?o sobre epis?dios comunicacionais e intera??es sociais que se estabelecem
no cotidiano dos moradores da Pipa e, que s?o acionadas pelo corpo tatuado com
imagens de produtos da ind?stria cultural. === This research is about the consumption of images of cultural industry products in the
form of tattoos, at Pipa beach, Tibau do Sul, Rio Grande do Norte. An analysis was
performed on the agency of cultural industry products? images, making personal and
written narratives in the body with tattoos. Thereunto, an ethnographic methodology
and a field research that took five months were made.We also took into account the
life?s story of three local residents and the empirical observation in a tattoo studio,
between July and August 2016. The reflections presented here are mainly based in the
works of Le Breton (2007), Luiz Braga (2011), Goffman (2012), Giddens (2003) and
Lipovetsky (2007), Sodr? (2013), Canevacci (2008) and Appadurai (2004). The aim is
to deepen understanding about communicational episodes and social interactions that
are stablished in the daily life of Pipa residents, and which are stimulated by the
tattooed body with images of cultural industry products.
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