A RESPONSABILIDADE SOCIAL EMPRESARIAL COMO FERRAMENTA ESTRATÉGICA E MOTIVACIONAL NA INDÚSTRIA AUTOMOTIVA BRASILEIRA. ESTUDO COMPARATIVO DE CASO: VOLKSWAGEN DO BRASIL (GRANDE ABC) X FIAT AUTOMÓVEIS (BETIM/MG)

Made available in DSpace on 2016-08-02T21:42:45Z (GMT). No. of bitstreams: 1 Monica Roberta1.pdf: 754573 bytes, checksum: 49530cf31db16a5a2f8cbde7f2c236ec (MD5) Previous issue date: 2008-01-30 === This paper is about to show the Social Responsibility as a competitive advantage, as well, a vital st...

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Bibliographic Details
Main Author: Silva, Mônica Roberta Aparecida
Other Authors: Marras, Jean Pierre
Format: Others
Language:Portuguese
Published: Universidade Metodista de São Paulo 2016
Subjects:
Online Access:http://tede.metodista.br/jspui/handle/tede/110

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