Summary: | Thesis (M. Eng. in Logistics)--Massachusetts Institute of Technology, Engineering Systems Division, 2007. === This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections. === "June 2007." === Includes bibliographical references (leaf 65). === Retailers collect information regarding consumer purchases on a transactional basis. This data is not completely being leveraged by manufacturers in the footwear and apparel industry to increase on-shelf availability. However, certain apparel and consumer products companies have developed best-in-class methods for collecting and utilizing data to enhance supply chain visibility and to drive increased sales. A description of these best-in-class practices is provided, strategies to use the data are presented, and the importance of collaboration among supply chain partners is discussed. Further, point of sale data from a footwear and apparel manufacturer is analyzed to illustrate how the data can be leveraged to predict subsequent season sales, to improve forecasting accuracy, and to allocate replenishment inventory more effectively. === by Jeffrey Edward Axline [and] Brian Joseph Lebl. === M.Eng.in Logistics
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