Summary: | 碩士 === 國立臺灣大學 === 商學系 === 82 === Recently, there are a lot of environment changes between
Taiwan and MainlandChina. Many domestic industries have
migrated to abroad due to theelementsof "push". On the
other hand, the "pull" factors have caused the investment
fevor in mainland China.Under the interaction of "push"and
"pull" effects, it is not unusual that food industries move
to Mainland China. Many famous Taiwan food company have
operated on Mainland China. Some are planningto. This
phenomenon should be paid attention. This research paper
will concentrate on this subject. The subjectis as following:
- An overview of the development condition of both sides
food industry. - Use questionnaire and case study to
acquire a general information of Taiwan food industry
in Mainland China. This includes motivation of
investment, environment evaluation, investment strategy,
current operation and difficulty ...etc. - Compare the
above information with those of electronic industries that
have invested in mainland China.
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