The Fashion Buying Behavior of Elderly Women in Taipei City

碩士 === 輔仁大學 === 織品服裝研究所 === 84 ===   Along with advanced medical technology, lower mortality rate and longer life span, elderly consumers are an important market in terms of size, growth, income, and buying power. Opportunities in fashion business for the older generation has received increasing att...

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Bibliographic Details
Main Authors: Fang, Ming-Chen, 方敏真
Other Authors: Hsu, Ta-Kuang
Format: Others
Language:zh-TW
Published: 1996
Online Access:http://ndltd.ncl.edu.tw/handle/87975314667950937010

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