the application of integrate marketing communications in media marketing

the application of integrate marketing communications in media marketing

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碩士 === 國立政治大學 === 新聞學系 === 84 ===

Bibliographic Details
Main Authors: Hong Shu Yi, 洪淑宜
Other Authors: Fongkong Chu
Format: Others
Language:zh-TW
Published: 1996
Online Access:http://ndltd.ncl.edu.tw/handle/40467254159184454256
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spelling ndltd-TW-084NCCU03820162016-02-05T04:16:16Z http://ndltd.ncl.edu.tw/handle/40467254159184454256 the application of integrate marketing communications in media marketing 整合行銷傳播在媒體行銷上的應用：以臺北之音為例 Hong Shu Yi 洪淑宜 碩士 國立政治大學 新聞學系 84 Fongkong Chu 祝鳳岡 1996 學位論文 ; thesis 0 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立政治大學 === 新聞學系 === 84 ===
author2 Fongkong Chu
author_facet Fongkong Chu
Hong Shu Yi
洪淑宜
author Hong Shu Yi
洪淑宜
spellingShingle Hong Shu Yi
洪淑宜
the application of integrate marketing communications in media marketing
author_sort Hong Shu Yi
title the application of integrate marketing communications in media marketing
title_short the application of integrate marketing communications in media marketing
title_full the application of integrate marketing communications in media marketing
title_fullStr the application of integrate marketing communications in media marketing
title_full_unstemmed the application of integrate marketing communications in media marketing
title_sort application of integrate marketing communications in media marketing
publishDate 1996
url http://ndltd.ncl.edu.tw/handle/40467254159184454256
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AT hóngshūyí zhěnghéxíngxiāochuánbōzàiméitǐxíngxiāoshàngdeyīngyòngyǐtáiběizhīyīnwèilì
AT hongshuyi applicationofintegratemarketingcommunicationsinmediamarketing
AT hóngshūyí applicationofintegratemarketingcommunicationsinmediamarketing
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