Summary: | 碩士 === 國立中山大學 === 企業管理研究所 === 84 === This reserch, based on the theory of "Structure-Conduct-
Performance" by Mason-Bain, is intended to probe the
interactive relationships among the structure, conduct, and
performance of the stock broker market in Taiwan; and further
develop the adoptive strategies for the stocks facing the
changing industry. The reserch reached following conclusions:(1)
The Taiwan stock broker market is a competitve market with low
entry/exit barrier.(2)The industry has a trend toward the
development of business group.(3)The business items, and
business area of a stock broker is significantly correlated
with its size of business depot and market share, but not
significantly correlated with the number of its business
depots.(4)Stock brokers can achieve synergy through the
investment of assets. (5)The number of business depots and
business item of stock broker have positive impact on its
operation efficiency. (6) Economy of scale exists with the
stock broker industry.
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