Summary: | 碩士 === 國立中正大學 === 資訊管理研究所 === 85 === The flourishing Internet is expected to become the necessary
part of human life and to significantly change our traditional
life style. In this movement the WWW functions as a stimulator
to accelerate the development of Internet. WWW contains many
features like sound, hypertext, hypermedia, animation and
information transfer, which could potentially revolutionalize
survey design. For a partial test of its power, this research
intends to discover whether WWW can replace E-mail as the newest
method of performing questionnaire survey.Our objective is
accomplished with a quasi-experimental design and random
sampling to compare the difference of responses to
questionnaires on WWW and those of traditional literal mode on
E-mail. We adopt four criteria to measure the questionnaire
effects: response rate, duration of data collection,
completeness of data, and open-end question answer rate.The
surveys have been conducted in the National Chung Cheng
University (NCCU) using 900 student subjects. Preliminary
findings have also shown the effectiveness of WWW questionnaire
over its counterpart on E-mail.
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