A Study on the Manufacturer - Supplier Relationship Attributes, Interdependence, and Partnership Performance from the Manufacturer Perspective-An Investigation into the Computer Hardware Industry in Taiwan

碩士 === 逢甲大學 === 企業管理學系 === 87 === In the changing competitive environment, the marketing activities and strategies of businesses are continuously developing. Since the early years of 1980s , the long term relationships among businesses has been extensively discussed and applied. For example, there a...

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Bibliographic Details
Main Authors: Wen Yung Liang, 文永樑
Other Authors: Liu Ping-Wen
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/96616266618123915066