The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy
碩士 === 輔仁大學 === 應用統計學研究所 === 88 ===
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2000
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Online Access: | http://ndltd.ncl.edu.tw/handle/38482556851024011727 |
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ndltd-TW-088FJU005060172015-10-13T10:56:26Z http://ndltd.ncl.edu.tw/handle/38482556851024011727 The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy 網路廣告刊登與訴求類型對廣告效果之研究 Hsiao Wan Lo 羅曉畹 碩士 輔仁大學 應用統計學研究所 88 吳冬友 2000 學位論文 ; thesis 0 zh-TW |
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NDLTD |
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zh-TW |
format |
Others
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碩士 === 輔仁大學 === 應用統計學研究所 === 88 ===
|
author2 |
吳冬友 |
author_facet |
吳冬友 Hsiao Wan Lo 羅曉畹 |
author |
Hsiao Wan Lo 羅曉畹 |
spellingShingle |
Hsiao Wan Lo 羅曉畹 The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
author_sort |
Hsiao Wan Lo |
title |
The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
title_short |
The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
title_full |
The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
title_fullStr |
The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
title_full_unstemmed |
The Internet Advertising Effect in Forms of its Type and Message Appeal Strategy |
title_sort |
internet advertising effect in forms of its type and message appeal strategy |
publishDate |
2000 |
url |
http://ndltd.ncl.edu.tw/handle/38482556851024011727 |
work_keys_str_mv |
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