Price Perceptions of Tourist Bundled Products
碩士 === 中國文化大學 === 觀光事業研究所 === 88 === The purpose of this study is to investigate how the price discounts influence con-sumers’ price perceptions. This study is based upon an exploratory experiment — a scenario involving university students going on a two-day one-night vacation. Ques-tionnaires we...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52875036804390814857 |