A Study on the Investor Preference to the Ways of Stock Trading and Its Implications on Market Segmentation
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 90 === This research aimed at investigated investor preference for the eight way of stock trading and the distribution of their concern on the benefits factors of the stock trading. From the aspects of individual characteristics, life style, benefit segmentation and d...
Main Authors: | Su-Chiao Yang, 楊素嬌 |
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Other Authors: | Terry Taihor Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/06340317031475727120 |
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