| Summary: | 碩士 === 朝陽科技大學 === 財務金融系碩士班 === 90 === Recently, the market of mutual fund is getting larger and larger; and the need of determining which fund to buy is more important as well. This research reports the results of mutual fund performance where the analytic Hierarchy Process (AHP) and Multi-criteria Evaluation with Qualitative and Quantitative Data (MQQD) technique were employed to evaluate the performance.
A Post-study survey and interview were conducted with all the evaluation criteria to collect further feedback on the application of the AHP. This research integrates effect mutual fund evaluation criteria by expert’s questionnaire.
The experiment results present that major four factors are fund size, fund investment underlying, fund mangers team, environment of market investment and that impacting mutual fund performance the highest five evaluation criteria are fund size (11.35%), researchers (9.39%), management education background and experience (8.48%), fund management well-known (7.91%) and fund growth (7.32%).
Multi-criteria Evaluation with Qualitative and Quantitative Method is employed to built a decision making evaluation model. These results can help decision marker to adjust mutual fund performance.
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