A Correlational Study of Service Quality, Relationship Quality and Customers’ Loyalty for International Hotels in Taipei Tai-chung and Kaohsiung Areas
碩士 === 南華大學 === 旅遊事業管理研究所 === 90 === The study is aimed to investigate the relationships between service quality, relationship quality, customers’ satisfaction and customers’ loyalty among Taipei, Tai-chung and Kaohsiung international tourist hotels. A conceptual model of relationship quality and r...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/01324076636101064497 |