The Study about Police Officer’s Brand and Image
碩士 === 中國文化大學 === 國際企業管理研究所 === 90 === There are a lotof the studies concerning the image of police officer. However, use the studies of brand and image which business circles still not founded. This study is focus on the character of police strategy on establishing brand and images. From the viewpo...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
|
Online Access: | http://ndltd.ncl.edu.tw/handle/25226195834672240446 |
id |
ndltd-TW-090PCCU0321033 |
---|---|
record_format |
oai_dc |
spelling |
ndltd-TW-090PCCU03210332015-10-13T14:41:24Z http://ndltd.ncl.edu.tw/handle/25226195834672240446 The Study about Police Officer’s Brand and Image 警察人員對警察品牌形象認知之研究 Lin Chung-yang 林崇陽 碩士 中國文化大學 國際企業管理研究所 90 There are a lotof the studies concerning the image of police officer. However, use the studies of brand and image which business circles still not founded. This study is focus on the character of police strategy on establishing brand and images. From the viewpoints of the brand and images, to conduct a questionnaire survey, to explore and understand the correlation among the factors of individuals and families of the police officers and the police strategy on establishing brand and images. This study finds the following facts: In the aspect of individuals’ factor; the per-centage of income in family, practice in the environment, and strength the education is important for police administration. This study also finds strength the service , the dis-cipline , the justice , the profession , and effectiveness are important of police strategy on establishing brand and images. Hsieh An- tien 謝安田 2002 學位論文 ; thesis 80 zh-TW |
collection |
NDLTD |
language |
zh-TW |
format |
Others
|
sources |
NDLTD |
description |
碩士 === 中國文化大學 === 國際企業管理研究所 === 90 === There are a lotof the studies concerning the image of police officer. However, use the studies of brand and image which business circles still not founded. This study is focus on the character of police strategy on establishing brand and images. From the viewpoints of the brand and images, to conduct a questionnaire survey, to explore and understand the correlation among the factors of individuals and families of the police officers and the police strategy on establishing brand and images.
This study finds the following facts: In the aspect of individuals’ factor; the per-centage of income in family, practice in the environment, and strength the education is important for police administration. This study also finds strength the service , the dis-cipline , the justice , the profession , and effectiveness are important of police strategy on establishing brand and images.
|
author2 |
Hsieh An- tien |
author_facet |
Hsieh An- tien Lin Chung-yang 林崇陽 |
author |
Lin Chung-yang 林崇陽 |
spellingShingle |
Lin Chung-yang 林崇陽 The Study about Police Officer’s Brand and Image |
author_sort |
Lin Chung-yang |
title |
The Study about Police Officer’s Brand and Image |
title_short |
The Study about Police Officer’s Brand and Image |
title_full |
The Study about Police Officer’s Brand and Image |
title_fullStr |
The Study about Police Officer’s Brand and Image |
title_full_unstemmed |
The Study about Police Officer’s Brand and Image |
title_sort |
study about police officer’s brand and image |
publishDate |
2002 |
url |
http://ndltd.ncl.edu.tw/handle/25226195834672240446 |
work_keys_str_mv |
AT linchungyang thestudyaboutpoliceofficersbrandandimage AT línchóngyáng thestudyaboutpoliceofficersbrandandimage AT linchungyang jǐngchárényuánduìjǐngchápǐnpáixíngxiàngrènzhīzhīyánjiū AT línchóngyáng jǐngchárényuánduìjǐngchápǐnpáixíngxiàngrènzhīzhīyánjiū AT linchungyang studyaboutpoliceofficersbrandandimage AT línchóngyáng studyaboutpoliceofficersbrandandimage |
_version_ |
1717756662327017472 |