Service and Brand Investments of Franchising Systems
碩士 === 元智大學 === 管理研究所 === 90 === Abstract For economy of scale, increasing labor participation of housewives and middle age crisis concern, franchising becomes an eminent business format for expansion in today’s business horizontal. To build competitive advantages in the value-...
Main Authors: | Jung-Kuo Chuang, 鍾榮國 |
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Other Authors: | Sheng-Shu Tseng |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/87140562075752694872 |
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