The Brand Management of Senior high schools.
碩士 === 國立暨南國際大學 === 教育政策與行政研究所 === 91 === The purpose of this study is to explore the brand management of senior high schools which include the brand position, management methods, brand equity and so on. According to literature review I made a questionnaire to investigate principles, other school st...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/77527940116603311778 |