A study on changes of reading culture in postwar Japan~ concentrated on Best-seller board ~

• Main Authors: Jui-Hung Ye, 葉瑞鴻
• Other Authors: CHEN-YUAN HUANG
• Format: Others
• Language: zh-TW
• Published: 2003
• Online Access: http://ndltd.ncl.edu.tw/handle/36618302330899144669

碩士 === 國立高雄第一科技大學 === 應用日語所 === 91 === 【Abstract】 The thesis observes the changes of reading culture in postwar Japan by the developments and characteristics of the best-seller board; then analyzes best seller and reading culture from each way of book market’s changes, book standard’s restriction, and readers’ reading behavior. And further, the thesis discusses in depth the best seller style, the reading culture pattern, and the every correlative factors interacting with the whole reading culture in the process of history development. The thesis verifies the changes’ regular pattern and the affected degree of the mass reading culture that best seller represents in the consumption society. Each chapter’s content is as follows. Chapter 1 introduces the thesis’s research motive, research purpose, research scope, and research method. Chapter 2 discusses the development of Japanese reading culture and the characteristics of the best-seller board under the commercial operating with mass production and mass consumption. Chapter 3 illustrates the changes of social economy in postwar Japan, the evolution of best-seller board, and the different reading style by way of meta-research. Chapter 4 analyzes the data through investigating readers’ public opinions, the evolution of book standard, and the changes of book publishing market, and finds out how they affected the reading culture and best-seller board. Chapter 5 introduces reading culture in Taiwan and analyzes the differences of publishing industries and reading cultures between Taiwan and Japan. In the last chapter concludes that the mass reading culture is not just the manipulation of commercial devices, but the interaction among the changes in the book market, the restrictions on book standard, and the readers’ reading habits has its social culture background in space-time. The final result represents in three dimensions:（1）the history of the book publishing industry and the best-seller board.（2）the changeable trend of the three variables that affects reading culture in each period. （3）the comparison of the book publishing industry and reading culture between Taiwan and Japan. At last, the thesis anticipates comprehending the publishing world from the point of view of a reader, finding a new trend of the reading development from the book publishing history, and then retrieving the reading passion; furthermore, the thesis expects to have positive benefits to publish excellent books.