The Effects of Country-of-Origin, Brand Awareness, and Experience Property on Service Quality Evaluation---A Study of Airlines Passenger Service
碩士 === 輔仁大學 === 管理學研究所 === 92 === In recent years, the airlines passenger service grows vigorously. There are a lot of airlines of different nationalities in the airlines passenger service industry. Due to limited time and resources, people need some external information to choose among airlines in...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/55758655392816810225 |