A Study on Consumer Behavior for Online Games
碩士 === 國立中山大學 === 企業管理學系研究所 === 92 === The online game industry grows rapidly in these few years. Attrated by the huge market revenue, many game developers start to produce or publish the online game products. This results in a large amount of online game products. The purpose of this study is to un...
Main Authors: | Chien-Yuan Tsai, 蔡健媛 |
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Other Authors: | Junying Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/94105735536012849486 |
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