西式速食業『得來速』經營模式之個案研究--以台灣麥當勞為例

碩士 === 國立臺灣科技大學 === 管理研究所 === 92 === ABSTRACT Better income and changing life styles have increased the rate of people owning a car, building infrastructures, and outdoor traveling over the years. This made people rely heavily on vehicles more than any transportation. Because of this, the...

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Bibliographic Details
Main Authors: Chiu Hai-Sheng, 邱海生
Other Authors: 劉代洋
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/42504537670456589090

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