A Study on the Finance Holding Company''s Cross-selling Key Performance Index of the Customer Relationship Management System

碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 92 === To well develop financial holding company, setting up complete customer database, and proceeding accurate customer analysis is the trend of the financial institution in the future. However, the CRM in holding financial company may become the contest of time...

Full description

Bibliographic Details
Main Authors: Hsin-I Chen, 陳馨儀
Other Authors: Chuang-Min Chao
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/24371715562405782977

Similar Items