A Study on the Finance Holding Company''s Cross-selling Key Performance Index of the Customer Relationship Management System
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 92 === To well develop financial holding company, setting up complete customer database, and proceeding accurate customer analysis is the trend of the financial institution in the future. However, the CRM in holding financial company may become the contest of time...
Main Authors: | Hsin-I Chen, 陳馨儀 |
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Other Authors: | Chuang-Min Chao |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/24371715562405782977 |
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