A STUDY ON FINANCIAL INSTITUTION’S FEMALE CONSUMER BEHAVIOR - BANKING AS EXAMPLE
碩士 === 大同大學 === 事業經營學系(所) === 92 === These years, a lot of banks, stock dealers and insurance companies set up financial holding corporations in hopes of expanding their size, cross selling and enhancing their whole competitive power. Facing this, some financial organizations, in addition to partici...
Main Authors: | Tzyy-wen Lin, 林子文 |
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Other Authors: | Hao-Erl Yang |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/d9m7c3 |
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