Research on the Development of the Public Relations Agency Industry and on Corporate Marketing Strategy in Taiwan
碩士 === 國立中正大學 === 行銷管理研究所 === 93 === By analyzing the experience and perspectives of pertinent professional members, this study purpose to thoroughly and directly understand the internal and external environments of the Public Relations Agency industry in Taiwan. This study further considers the mut...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/72035980327159785368 |