A Study of The Business Model on a Digital Content Creation Platform

碩士 === 國立交通大學 === 科技管理研究所 === 93 === Digital multimedia technology has developed rapidly in recent years. The world’s annual revenue of game and the broadband video delivery services were expected to reach $35 Billion and $3.7 Billion respectively in 2008. Receiving, processing and storing of digita...

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Bibliographic Details
Main Authors: Chiau-Ling Yu, 游蕎綾
Other Authors: Hsiao-Cheng Yu
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/8a98tk
Description
Summary:碩士 === 國立交通大學 === 科技管理研究所 === 93 === Digital multimedia technology has developed rapidly in recent years. The world’s annual revenue of game and the broadband video delivery services were expected to reach $35 Billion and $3.7 Billion respectively in 2008. Receiving, processing and storing of digital contents became one of the major driving forces for the purchase of latest entertainment and communications devices by consumers. Under the trend of Information Convergence, this thesis explored the applications, technologies and business models of a digital content delivery platform. Digital multimedia content creation will boost the business of on-line interactive advertisement, mobile audio and video services and mobile value-added data services. Key issues include a high quality and efficient digital content creation platform, broadband delivery infrastructure, a user-friendly and secure charging mechanism, and a system to manage digital rights.