Developing Product Style Concept from Photo-Image – A System Approach

碩士 === 國立交通大學 === 應用藝術研究所 === 93 === Image board, a collage of photo-images, is used to represent designers’ themes and communicate with clients. Moreover, designers also take these images as major reference during the product style concept development stage. However, the design activities that desi...

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Bibliographic Details
Main Authors: Yi-Yaun Chen, 陳逸原
Other Authors: Yi-Shin Deng
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/63430525945944832471
Description
Summary:碩士 === 國立交通大學 === 應用藝術研究所 === 93 === Image board, a collage of photo-images, is used to represent designers’ themes and communicate with clients. Moreover, designers also take these images as major reference during the product style concept development stage. However, the design activities that designers transform image into product concept depend on personal intuition, work experience, even personal habits. Junior designers usually can’t quickly and effectively produce large amount of concepts, since lack of effective design method. The aim of this paper is to understand how senior industrial designers transform photo-image into development of idea sketches. Hence, junior designers can benefit from the knowledge and process model to improve their design skills. To understand how images help industrial designers to develop product styling and characterize the way that industrial designers use image transformation method applying to product design processes, we conduct tape-record deep interviews with 6 senior industrial designers (work 3-5 years) and provide 60 sporty image photos and three basic physical models of digital cameras as references to guide them on developing ideas. We ask interviewees keep telling us about the reasons why they chose pictures and how they transform images to product concepts during the interviews. This paper reports the preliminary results of six characterizations of image transformation processes, including form, operation, color, material use, mood and scenario, functionality, the location of lens and part. Additionally, we develop a systematic approach to show these practical design tactics for product design students and inexperienced designers as reference to help them transform photo-images into product style concept development.