A Study on the Competitive Advantages of Taiwan's White LED in Mobile Phone Industries

• Main Authors: Ying Yu, Yueh, 岳瀛玉
• Other Authors: Jen-Hung, Huang
• Format: Others
• Language: zh-TW
• Published: 2004
• Online Access: http://ndltd.ncl.edu.tw/handle/85633703647803917248

碩士 === 國立交通大學 === 管理學院碩士在職專班國際經貿組 === 93 === White LEDs with smaller, longer-lasting and more energy-efficient light advantage for backlight already applied to small LCD of Mobile phone, PDA, Digital Camera and Digital Camcorder. With the popularity of Color LCD mobile phone and camera phone, White LED demands are blooming. Based on case study and expert interviews, this research paper applies Professor Michael E. Porter’s “Diamond Model”, “Five Forces Model Analysis”, SWOT” Analysis to analyze the competitive advantage of Taiwan’s White LED industry. Finally, it identifies the key success factors of Taiwan’s White LED industry, and according to these factors, provides suggestions for business, the government and prospective research fellows for future direction. This thesis used to analyze the competitive advantage of Taiwan’s White LED in mobile phone industry. Some of the key findings are summarized as follows: 1. Because the color Display of Mobile phone is growing, there’s a significant increase of White LED in Taiwan. 2. The manufacturing efficiency and complete industry distribution are the key competitive advantage of Taiwan’s white LED industry. 3. The partnership of industry, government, school, research center can give our White LED industry the new opportunity. 4. The key patents of white LED are controlled by foreign leading name-brand LED manufacturer. Taiwan’s LED industry should pay more attention to the research and development of White LED for competing with these foreign leading name-brand LED manufacturers.