| Summary: | 博士 === 國立臺灣大學 === 建築與城鄉研究所 === 93 === In the 1980s, after Taiwan creating the well-known ‘economic miracle’, new challenges came one after another. The currency depreciated rapidly under the international pressure, the industries leave to Mainland China that declared reform and opening-up in succession. Under the tide of economic liberalization, Taiwan government was forced to abandon protective trade, the foreign goods were imported numerously. When trade deficit between Taiwan and Japan expanded continuously, the MIT products were seized for imitation frequently on the global market. Industry design launched in the fifties became the crucial factor which resolved the bottleneck of capitalism at that moment.
The necessity of this study is illustrated in Chapter one because of the rising of the design industry in the eighties. On the basis of the foregoing phenomenon, I query the discourse of predominate design history, and reconstruct the interpretable viewpoint and method in Chapter two.
From Chapter three to Chapter six are the main historical text of the thesis. Chapter three examines the evolution history of transportation and domestic appliances industries to show how research and development was incubated in Taiwan industries before the 1980s. Chapter four focus on the domestic appliances industry appliances further, and analysis how Taiwan domestic appliances manufacturers established the design department in the 1980s under the circumstances of economic liberalization and the dependence in technology on foreign capitals; the importance of R&D was realized by the fast rising information technology manufactures on later stage of the eighties. Design companies derived from in-house design department embedded in the Taiwan industrial circumstance full of numerous small and medium-sized enterprises, this is what Chapter five mentions. After analyzing the relation between Industrial design and the capital from Chapter three to Chapter five, Chapter six transfers to relate ID to state, to discuss how government applied design to reflect the economic developmental subjects that emerged in the 1990s, so as to reconstruct the new national image on international arena. Above-mentioned contents regarding industry design development as the main theme, are arranged according to time sequence and inserted the discussions of government policy, industrial environment, manufacturer''s strategies and etc. during that time. Chapter seven summarizes these historical experiences with theoretical conclusions. Referring to the established design history, the study will reinforce our understanding of industry design.
Under the thinking of pursuing economic development, people always are full of illusion about industry design, and hope it can generate more commercial profits. Industry design on the strength of such expectation corresponds of the survival issues of manufacturers, the development of industries, and even the national identity. Its purpose is to remove the crisis of capitalism. The ‘alchemy’, which can create something out of nothing, in the turbulence of international political-economic situation, the uncertainty of national industry policies and the chaotic operation of manufacturers unfolds the characters of Taiwan industry design in the course of economic development of 1980s. Industry design is regarded as a safety valve manifest structural function whenever needed.
|
|---|
