The Effect of Consistency and Distinctness of Price Promotion on Purchase Behavior
碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 93 ===
Main Authors: | Wu Ching-Yu, 吳青瑜 |
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Other Authors: | none |
Format: | Others |
Language: | zh-TW |
Published: |
2005
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Online Access: | http://ndltd.ncl.edu.tw/handle/89530963569292902772 |
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