The Realizability of Customer Relationship Management for Health Medical Institutes-A Case Study of Medical Center

碩士 === 元智大學 === 管理研究所 === 93 === The main purpose of this thesis is to find the realizability of customer relationship management for the health medical institution. Since the culture、vision and industry features of health medical institutes are quite different from the enterprise, the patients-cent...

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Bibliographic Details
Main Authors: Kuo Tzu-Hao, 郭子豪
Other Authors: Wen-Chung Guo
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/50938667410412023764