The study of R&D strategy choice formed by DBL and DRDL matrix

碩士 === 長榮大學 === 經營管理研究所 === 94 === This study modifies and extends Scholefield’s(1994) R&D strategies concept and adopts the ideas of degree of business leverage (DBL) and degree of R&D leverage (DRDL), to infer that four different groups of R&D strategies. In empirical study, this r...

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Bibliographic Details
Main Authors: Yen-Hao Chen, 陳彥豪
Other Authors: 李慧曦
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/24510477975325619969
Description
Summary:碩士 === 長榮大學 === 經營管理研究所 === 94 === This study modifies and extends Scholefield’s(1994) R&D strategies concept and adopts the ideas of degree of business leverage (DBL) and degree of R&D leverage (DRDL), to infer that four different groups of R&D strategies. In empirical study, this research selects 167 listed electronic companies in Taiwan’s Stock Exchange Market in 2005 by Multinomial Logit Regression Analysis to investigate the relationship between R&D strategies choice possible factors influenced R&D strategies. The empirical findings include:Lag one period’s Economic Value Added (EVASt-1)、Return of Assets (ROAt)、Lag one period’s Return of Assets (EVASt-1)、Shareholding ratio of board of directors (BODSHRt)、Shareholding ratio of CEO (CEOSHRt) and R&D investment will influence R&D strategies choice.