The Timely Recommendation for Product Purchasing Period Based on RFM Method
碩士 === 朝陽科技大學 === 資訊管理系碩士班 === 94 === The recent study of recommendation systems and RFM method has been applied to analyze customers’ consumption property and the re-purchasing ability. The RFM method employs Recency (R), Frequency (F), and Monetary (M) to measure customers’ consumption loyalty. Th...
Main Authors: | Wan-Jing Liu, 劉宛晶 |
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Other Authors: | Li-Hua Li |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/yn685r |
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