A Study of Service Encounter, Personal Experience, and Customer''s Relationship Perceptions

碩士 === 逢甲大學 === 企業管理所 === 94 === Due to the rapid growth of information technologies . In the present , the services are not only delivered by person , but also Automatic Teller Machine(ATMs) , Internet and wireless communication . However, service encounter is a critical moment for customers to eva...

Full description

Bibliographic Details
Main Authors: Yi-Ching Lin, 林怡菁
Other Authors: Shyh-Rong Fang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/20410013365203296784

Similar Items