The factors that affect consumer to use new product
碩士 === 國立中央大學 === 企業管理研究所 === 94 === The purpose of this paper is probe the relationship of consumer innovativeness extending characteristic and consumer characteristic, desire of buying, product evaluating druthers. The research uses Holak’s new product adoption model as a research framework and Go...
Main Authors: | Tzu-Yi Liao, 廖子逸 |
---|---|
Other Authors: | Yi-Cheng shiue |
Format: | Others |
Language: | zh-TW |
Published: |
2006
|
Online Access: | http://ndltd.ncl.edu.tw/handle/08601076938370112117 |
Similar Items
-
A study on the relationship between consumers' willing to pay for the green electric products and influential factors
by: Tzu-Hao Liao, et al.
Published: (2009) -
The study of factors affecting consumer behavior of micro-plastic surgery in Tainan City
by: Yi-ChenLiao, et al.
Published: (2011) -
Factors Affecting Consumers' Purchase of Esports Products
by: JIN,ZHOU-YU, et al.
Published: (2019) -
The factors affecting consumer behavior of first-run movies
by: CHEN Y-YIN, et al.
Published: (2017) -
Discussion on the Behavioral Intention that Affects Consumers’ Use of Online Shopping
by: Liao Shu Chen, et al.
Published: (2007)