A Study of Constructing Performance Measurementfor Tour Leader from the Balanced ScorecardA Study of Constructing Performance Measurementfor Tour Leader from the Balanced ScorecardA Study of Constructing Performance Measurementfor Tour Leader from th
碩士 === 國立高雄餐旅學院 === 旅遊管理研究所 === 94 === The purpose of this study is to investigate performance measurement systems, based on the Balanced Scorecard (BSC) concept, to empirically measure the tour leader performance of outbound travel agencies. The construct of measuring tour guides’ performance, base...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52601236144187400397 |