A Case Study of Franchising Pharmacy on Comparing Promotional Price Between Taiwan and Japan in Relation to Customer Values Toward Consumer Behaviors
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 94 === Abstract The increasing household income has an effect on the need for health care in Taiwan in recent years. Due to the changes of business marketing and the issue of aging, the concept of health care alongside the matter of taking care of one’s own health...
Main Authors: | Chen-Wei Huang, 黃全偉 |
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Other Authors: | Kuo-Kuang Chu |
Format: | Others |
Language: | zh-TW |
Published: |
2006
|
Online Access: | http://ndltd.ncl.edu.tw/handle/91444558065191125259 |
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