A Study on the Purchasing Intention of Preneed- in Tainan Area
碩士 === 南台科技大學 === 國際企業系 === 94 === There’s business opportunities worth nearly NT$ 50 billion in the funeral industry, however, due to its adverse influence like poor operation style and service quality, etc., most people have negative impression on this industry. Preneed contract, in the form of de...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/11142071460414628255 |