A Case Study on the Competitive Advantages of Power Plan Companies

• Main Authors: MAN-NAN LIOU, 劉茂男
• Other Authors: Wan-Tran Huang
• Format: Others
• Language: zh-TW
• Published: 2005
• Online Access: http://ndltd.ncl.edu.tw/handle/59583013015577770619

碩士 === 亞洲大學 === 經營管理研究所 === 94 === Due to recent years of continuous laborer salary increase, escalation in real-estate, production lines and factories moving abroad and local organization lobbying for more laborer benefits and rights, the power plan manufacturing industry is now faced with the difficulty of staying in business. For this reason this thesis has chosen three reputable and profitable companies to better understand their background, business philosophy and analyze competitiveness concepts to include their strong and weak points. Utilizing Competitiveness Advantages by Hill & Jones as the tool for research, establishing individual case studies, and with the aids of Analytic Hierarchy Process, to reach correlations between competitive factors and organizational framework. Combining research results from the government, industries and the academic sectors on improving competitiveness, Product Quality is the most important factor. Power plan industry which emphasis more on the technical technology aspect of manufacturing should concentrate and emphasize with more importance on stability, durability, quality control and easy repair accessibility of the products. This will have a long term effect on the industry, and results in a better competitive edge, in term, business survivability for a company. The next important factor is Customer Response. Power plan companies needs to implement sound management plans responding to customer requests, technical support and product warranty. The third important factor is Efficiency. Power plan companies should be able to effectively control cost, technology improvement and clientele development to achieve better and higher efficiency. Lastly, Innovation Capability. The ability to change and establish strategies with ever changing market requirement, industry technology integration and service manners to strive for a better edge.