消費型網路謠言傳播行為研究以大學及研究生為例消費型網路謠言傳播行為研究以大學及研究生為例消費型網路謠言傳播行為研究-以大學及研究生為例

碩士 === 佛光大學 === 傳播學研究所 === 95 === This study focuses on the Internet dissemination process and behavior regarding consumer rumors by taking under and graduate university students as an example. Three main methods were used to answer research questions and to test hypotheses. The first one is the foc...

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Bibliographic Details
Main Authors: Wei Zengh, Chang, 張瑋礽
Other Authors: Sheng-Ping Tao
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/75770099182663806242