| Summary: | 碩士 === 國立政治大學 === 新聞研究所 === 95 === In the post-90s era, neoliberal globalization theories framed the mainstream philosophies of economic development. This progression however, was no solution to augmenting economic, social and political differences in the world and the widening gap between the deprived and wealthy. In fact, it might have sown the seeds for the waves of anti-globalization movements that ensued.
This study exams the anti-globalization protest that broke out in Hong Kong during 2005 and, using the China Times and Oriental Daily News coverage as case studies, takes a bottom-up analysis approach at examining how the mainstream media in Taiwan and Hong Kong each represented the event.
Textual analysis on the two media’s coverage drew attention to six different ideological mechanisms in their representation approaches. In addition to reinforcing the negative stereotypical connotations of anti-globalization, the movement is also further marginalized through the use of negative descriptivism and labels. On the whole, the frequency and magnitude of misrepresentation of the anti-globalization movement made by the Oriental Daily News is far greater than the China Times.
Analysis of discourse practice unveils the hidden frames and ideology behind the text. Grievances of anti-globalization protestors are voiced by China Times, while authoritarian monologues frequent on the Oriental Daily News. In conflicting circumstances, the China Times appeals to a sense of “democracy and human rights”, while the Oriental Daily News calls on “law and order” as their slogans to assemble we-group consensus. In their discursive formation on the globalization issue, the China Times outlines global justice & democracy and protective policy frames; the Oriental Daily News on the other hand endorses pro-liberal trade frames.
Analysis of sociocultural practice interprets the text within context of the social and cultural backgrounds. To sum up, due to differences in political and economic developments in Taiwan and Hong Kong and respective media predispositions, the Oriental Daily News discourse has a conventional socially constitutive function that maintains and reproduces the neoliberal orders of discourse; the China Times discourse has a creative socially constitutive function that endeavors to transform existing neoliberal regimes.
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