A Study on Characteristic Schools’ Brand Management and Brand Marketing in Taiwan
碩士 === 國立暨南國際大學 === 教育政策與行政學系 === 95 === The purpose of the thesis is to study the brand management and brand marketing of Taiwan's Characteristic Schools and to analyze the CS differences among their different background staffs. The main methods used in this study are the literature review and...
Main Authors: | Li-Huei Chen, 陳麗惠 |
---|---|
Other Authors: | Fwu-Yuan Weng |
Format: | Others |
Language: | zh-TW |
Published: |
2007
|
Online Access: | http://ndltd.ncl.edu.tw/handle/25680117987635206767 |
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