| Summary: | 碩士 === 國立臺北大學 === 國際財務金融碩士在職專班 === 95 === This study information for the British Prudential Life Insurance, China's Hong Kong and Taiwan narrative information. The study, and Hong Kong, China, Taiwan's current development situation; These investments include the concept of local people, local government Act, the creation of local culture and integration strategy, business system research *
1, modern Chinese market in Asia in Hong Kong, China and Taiwan in addition to traditional forms of life insurance sales of health insurance in addition to the introduction of investment goods and the British life insurance dividends.
2, Hong Kong has been a British colony returned to China in 1997 to date, mostly with the British Act provides for integration of local residents of Hong Kong should meet local development needs of the residents of financial products. Taiwan's 2000 financial fa passed, Taiwan began life insurance industry into different areas, the active phase of investment and financial management to provide customers with diversified investment instruments. British Prudential Life in the world to use their rich experience in the fund management market in Taiwan to increase Prudential Life of competitive advantage.
3, accession to the World Trade Organization (WTO) on the Chinese mainland for the people making the higher degree of protection, foreign investors to enter the mainland market but with the Chinese enterprises to 50% of the venture capital operation.
4, for the people in Asia and portfolio asset allocation concepts are more sound than Europe and the United States, are required in the form of CDs or stock holders, it is an enormous market opportunities and help local people to establish the correct use of sound financial management and investment tool is particularly necessary.
5, in comparison, Taiwan's insurance market risk is higher than in Hong Kong, mainland China and the emerging insurance industry is lower than under
6, and small cooked, insurance marketing sales without long-distance running about. Taiwan will be at the type of market, a system of promotion because of the different regions, the vast, insurance management system varies from province to manage local affairs to local laws.
7, Prudential commodity positioning to provide protection at various stages of goods, and long-term retirement savings plan and risk attributes of different merchandise planning, the creation of three .Win goods to meet customer demand for the commodity classification system, and expand market demand and the development of competitive advantages goods.
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