The Study of Compulsive Buying Behavior—The Application of Structural Equation Models
碩士 === 國立臺灣大學 === 國際企業學研究所 === 95 === For most people, buying is a normal and routine part of everyday life. For compulsive buyers, the inability to control an overpowering impulse to buy and results in significant and sometimes severe consequences. The purpose of this study was to explore the const...
Main Authors: | Wen-Yi Chen, 陳文誼 |
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Other Authors: | 黃恆獎 |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/84031194018172591168 |
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