The relationship between tea tourists’ motivations and souvenir purchase preference
碩士 === 中國文化大學 === 觀光事業研究所 === 95 === Cultural tourism is more and more popular, and culinary tradition is one kind of cultural tourism. Although tea tourism is increasing, there is a little known about the tea tourism. In order to understanding the new type of market, it is necessary to understand t...
Main Authors: | Chang ju ting, 鄭如婷 |
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Other Authors: | 魏玉萍 |
Format: | Others |
Language: | zh-TW |
Published: |
2007
|
Online Access: | http://ndltd.ncl.edu.tw/handle/88501218678974623290 |
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