The Effects of Source Credibility of Online Word-of-Mouth, web users' Experience on Consumers’ perceived value for BLOG
碩士 === 中國文化大學 === 國際企業管理研究所 === 95 === In recent years, the vigorous development of BLOG can be regarded the most representative media mode in WEB 2.0 after the coming era of WEB 2.0 inter dynamic network. It has replaced the strength of traditional media to a certain extent and represents its broad...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/02503276267059874728 |