A Study of Perceived Risk and Consumption Decision for Credit Card Holder
碩士 === 亞洲大學 === 國際企業學系碩士班 === 95 === The contribution of this study is to understand the credit card holder according to consumption and financial situation under risk perception; therefore, if we can analyze the perceived risk factors and understanding the consuming decision of the card holder, the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09318356957178583718 |