| Summary: | 碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 95 === For more than a decade, foreign investment is very popular among the
Taiwanese enterprises. These enterprises constantly keep moving toward the south
of China. When the enterprises broaden their investing territory, in order to
overcome the weakness from unfamiliarity to the new environment, it is important to
transfer the necessary resources from the inner, consider the assistance of the network
relationship, and obtain the complementary external resources from the local market.
This research is based on the view of competition advantage theory and complements
the relevant theories of the network relationship, the motivation theory of foreign
investment, and the strategies of location choice.
The research collects the samples by mailing questionnaire. The research
objects are Taiwanese businessmen who invest and actually operate business in
South China. Six hundred and forty-five questionnaires were mailed, and 62 were
valid. The data was collected from the questionnaires and analyzed by binary
logistic regression.
According to the results of this study, several conclusions were made as
followings:
1. Resource-oriented companies will invest in economic-developed areas.
2. FDI motivation is the primary consideration of the Taiwanese enterprises when
they are choosing locations in South China.
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