The Performance Evaluation Factors of Customer Relationship Management of Internet Auction as Customer Oriented

碩士 === 崑山科技大學 === 企業管理研究所 === 96 === CRM for a number of businesses, is a critical approach to sustain competitive advantage. The modern enterprise is facing the so keen competition environment, must want to make a profit, must be able to understand the customer, grasps the customer demand, provides...

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Bibliographic Details
Main Authors: Chen-Hua Chen, 陳貞樺
Other Authors: Ying-Chia Teng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/4jgr6u

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