Summary: | 碩士 === 銘傳大學 === 國際事務研究所碩士班 === 96 === According to market research organization DisplaySearch’s report, the total market value of Global Flat Panel Display (FPD) in 2007 was at $101.9 billion and TFT-LCD occupied 90% of the total market share. Furthermore, the latter is predicted to grow up to $88.9 billion in 2008, it has not only accomplished a 19.9% increase compared to 2007 ($74.1 billion), but it also proved to be a major FPD product.
Noteworthy is that the worldwide TFT-LCD panel production is concentrated in
Asian countries such as Taiwan, Korea, China and Japan. In its aggregate, Taiwan and
Korea’s market share is about 85%. TFT-LCD industry contributes to 4% of the total GDP and 8% of Korea’s total export. Also, it provides 44% of the world’s total TFT-LCD panel supply, which makes it a genuinely key industry of the Korean Economy.
Following it’s pilot production in 1996, Korean investors have been aggressively developing their strategy, prior to penetrating the market. Through their sophisticated R&D, they have achieved the number one spot in TFT-LCD production in 2002.
However, the Korean TFT-LCD industry is facing threats such as tremendous surpluses vis-à-vis the market demand, alliances split, etc.
This research used Michael E. Porter’s five forces model and diamond model to analyze Korea’s TFT-LCD panel industry. Through these two models this research will endeavor to find out Korean TFT-LCD panel industry development and competitive advantages, weaknesses, opportunities and threats. Furthermore, research about the Korean government’s role in the industry will be explored. Suggestions and proposals will be presented towards the end of this research, for the reference of the industry players, as well as of the Korean government.
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